Allied Van Lines

  • Allied Van Lines
  • Allied Van Lines
  • Allied Van Lines
  • Allied Van Lines
  • Allied Van Lines
  • Allied Van Lines
  • Allied Van Lines

    The world's leading mover, Allied Van Lines, needed a complete overhaul of their brand look and feel, including all their B2B and B2C marketing materials, print ads, direct mail, and website.

    Plan B developed a clean, refined look and confident brand voice that positioned Allied as a trusted moving expert, and applied it across all their marketing materials. We married effective traditional advertising principles with innovative technology and strategies to maximize the impact of their marketing investment.

    Our work reinvigorated one of the most enduring brands in the moving industry, instilling a consistency and credibility that their previous materials had lacked, and moved their marketing into the 21st century.

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