March Featured Creative

McLaren Amelia Island 600LT Ad

McLaren Automotive, one of the world’s most advanced and iconic supercar companies, recognizes that a critical part of their marketing efforts is having a high-profile presence at globally recognized events. Plan B created this ad, featured in the official program for the Amelia Island Concours d’Elegance held in March of 2019, inviting attendees to see the critically-acclaimed McLaren 600LT at special Concours events.