Keiser Print Ad
One of the things we love most about working with a world-class brand (that we helped re-create from the ground up!) is getting assignments like this one. Some say print is dead, but good ads like this can really bring a publication to life. Kudos to Executive Creative Director Don Weaver for creatively highlighting the advantage of working out with Keiser’s pneumatic resistance training equipment with this thumb-stopping insertion for the fitness industry.