Exceptionally Newsworthy StoriesThe Latest From The B’s

Tweets Of The Week

Will Google make money off the self-driving car? bit.ly/OnJW90 10 office technologies on their way out on.mash.to/QRXl5t Firestone shows ‘Drive’ in new ad campaign nyti.ms/QtT4qX…

Book Club: Off Balance by Matthew Kelly

This month, Plan B’s Book Club will be reading Off Balance: Getting Beyond the Work-Life Balance Myth to Personal and Professional Satisfaction. In addressing the…

The Top 11 Overused Target Audience Generalizations

Fall is in the air. We’ll soon grow used to the dull roar of leaf blowers, loud chants of striking red-shirted teachers, and yet another…

We’re Sending SociaLogic To Social Media Week!

SociaLogic, Plan B’s social media loving team is headed to Social Media Week Chicago. Social Media Week Chicago 2012 is packed with six days of possibility. This…

Article Of The Week: Brands Are Not People

AdAge recently published an article called, “No, Brands Aren’t People — and Consumers Don’t Want Them to Be.” Here are some of the most interesting…

Mark Your Calendars!

The next Team CarError race will be on October 13 and 14th at the Autobahn Country Club. Will you be joining us? Read more: Gulp…